The electrification of the range, starting from the iconic brands that have made history in the world of the four wheels: it is an all-in approach to zero emissions, the one that the Ford brand has undertaken even for commercial vehicles where, for the seventh consecutive year, it has confirmed its leadership in Europe and import leader in Italy. As part of this strategy, the Blue Oval has reorganised its business by creating a global ad hoc brand - Ford Pro - that brings together a sustainable product offering under its umbrella, combined with a suite of digital and connected services to optimize fleet productivity.
The streamlining of the business and an even more diversified range, which by 2024 will be enriched by four new zero-emission models (Transit Custom, Tourneo Custom, Transit Courier and Tourneo Courier), will enable the Blue Oval to achieve its goal of selling two-thirds of Plug-In Hybrid or All-Electric commercial vehicles in Europe by 2030 and becoming Carbon Neutral in production, supply and logistics by 2035.
The star of the stand, in Hall 24 of Transpotec, will be the manifesto of future, sustainable and concrete mobility in the commercial sphere: the E-Transit. The 2-tonne, zero-emission van, with a range of up to 317 km, offers all the robustness and reliability typical of the Transit, with a range of digital and connected services to optimise its management and use.
Alongside the All-Electric proposal of the Blue Oval, the rest of the electrified range of Ford commercial vehicles will be present with the Mild-Hybrid and Plug-In Hybrid versions as well as some examples of the range of equipped vehicles, intended for the construction sector with the use of tippers or people movers aimed at guaranteeing mobility for everyone, including the weakest categories.
For lovers of extreme performance, on the other hand, the spotlight will be on the Ranger, undisputed ruler in the pick-up market and able to anticipate and interpret the needs of users, also thanks to the wide range of customisation options.
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